Kelly Jensen

For over 15 years Kelly has been a strategic marketing leader and innovator. She has guided and transformed businesses towards effective marketing and behaviour change strategies, enhancing organisational performance.
She is Chief Marketing Officer, Australian Sports Foundation, an organisation that has raised over $700M for sport. Kelly leads a high-performing team, enabling participation in communities through fundraising.
Kelly’s passion for Blue Light Victoria’s mission is deeply connected to her personal experiences. Growing up in a rural community that revolved around sports and community, Kelly knows the positive impact of youth engagement firsthand.
Her work instills in her a profound appreciation for initiatives that engage and empower young people to reach their full potential.
She is a graduate of the Australian Institute of Company Directors.
Kelly is delighted to contribute, as a Non-Executive, of the Blue Light Victoria Board. She is also a member of the Blue Light Victoria Marketing and Fundraising Sub-Committee.

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